Performance of Video Content Marketing (Latest Statistics)
When done right, video content marketing is a huge contributing factor to a successful marketing campaign. Creative and interesting video content that speaks to your target audience has a higher probability of increasing sales.
8 out of 10 people purchased after watching a brand’s video (Oberlo)
80% of marketers confirm that video increases sales
The vast majority of businesses and brands continue to use video. As reported on Wyzowl’s Video Marketing statistics for 2022, 86% of businesses leverage on business. This number shows a surge from 61% (as reported back in 2016).
Out of which, more than 80% of marketers find that video content directly and indirectly generates quality leads and revenue.
Top video quality makes consumers buy: When the video reflects their interest
Video with a storytelling element that builds stories around emotions can help your business and brand connect with your target audience on a deeper level. The top quality of a sales-driven video is not when the features and benefits are present, rather when your target audience sees themselves in your content.
Just like many fitness centers in Singapore, Her Tribe is a collective of movement-based teachers and bodyworkers dedicated to supporting and enriching the lives of all women through movement, childbirth and other healing modalities. What makes them stand out is this brandstory which Blissful Studios have interviewed the founder, Nura Ahmad, on how she adapted to the hectic situation when COVID hits Singapore
The above showreel video is an example of a business painting a dream picture for consumers instead of bombarding information about their products and services.
Blissful Video Content Tip
Interested in watching more examples of showreel video? Head over to our Youtube Channel for more and get inspired!
Let Us Tell Your Story
In today's world of social media and web presence, it is more important than ever to make sure that your images reflect professionalism and quality. Just because you can snap a few shots with your phone or use your webcam doesn't mean you should. Take some time to find the right photographer for you and your business.
That’s where we come in.
If you live in Singapore and have a desire to build your brand through photos and videos, Blissful Studios wants to help make your dream come true and assist you in making your mark on the world.
From photography to video production to the setup of online course services, we offer an all-in-one suite for you to turn your expertise into an online content. Book a call today to learn more about what we do and how we can help you in your business.
